by Kay McDonald | Jul 15, 2010 | Campaigns, Fundraising, Fundraising Events, Inspirations, Uses
July is an important planning month for your upcoming fall campaigns. As you work with your committees and boards take some time to think about the impact your campaign or event will have. With attention to everything including before, during, and after it is over. A...
by Kay McDonald | Jun 24, 2010 | Campaigns, Cause Marketing, Fundraising, GivingBands, Inspirations, Product Spotlight, Uses
Monthly Marketing Tip: Utilize a Colorful Cause Marketing Campaign You spend thousands of dollars on direct marketing campaigns asking your donors for financial support. Over ten asks landed in our mailbox last week! NOT ONE offered to send anything to show that we...
by Kay McDonald | Jun 16, 2010 | Campaigns, Cause Marketing, Fundraising, GivingBands, Product Spotlight, Uses
Charity Charms was a sponsor at the Cause Marketing Forum in Chicago this month. Above all, it was an invaluable experience. Our goal was to meet national charities and corporations and introduce them to our Shared Giving Program. In essence, this shared giving...
by Kay McDonald | Jun 7, 2010 | Campaigns, Cause Marketing
Last week we attended the annual Cause Marketing Forum Chicago! If you don’t know, the Cause Marketing Forum (now Engage for Good) brings together nonprofits and businesses. Collaborations are key to cause marketing and its effectiveness. We learned so much...
by Kay McDonald | Jun 3, 2010 | Campaigns, Resources
The world is changing. In fact, the world now operates through collaboration. By the same token, collaboration increases opportunity, solves a crisis, and addresses the needs of the whole. Collaboration is Key to Campaign Success In this economy, we must work harder...
by Kay McDonald | Jun 3, 2010 | Campaigns, Cause Marketing, Charms, Product Spotlight, Resources
Corporate giving is a large part of a business’s corporate social responsibility. Seeking out and partnering with corporations whose services, products or goals align with those of your organization is beneficial. Over all it can make a huge impact on your...