by Kay McDonald | Jun 7, 2010 | Campaigns, Cause Marketing
Last week we attended the annual Cause Marketing Forum Chicago! If you don’t know, the Cause Marketing Forum (now Engage for Good) brings together nonprofits and businesses. Collaborations are key to cause marketing and its effectiveness. We learned so much...
by Kay McDonald | Jun 3, 2010 | Campaigns, Resources
The world is changing. In fact, the world now operates through collaboration. By the same token, collaboration increases opportunity, solves a crisis, and addresses the needs of the whole. Collaboration is Key to Campaign Success In this economy, we must work harder...
by Kay McDonald | Jun 3, 2010 | Campaigns, Cause Marketing, Charms, Product Spotlight, Resources
Corporate giving is a large part of a business’s corporate social responsibility. Seeking out and partnering with corporations whose services, products or goals align with those of your organization is beneficial. Over all it can make a huge impact on your...
by Kay McDonald | Jun 3, 2010 | Inspirations, Resources, Uses
Thanking Supporters in a Charming Way Your organization depends on board members, event committees, donors, and volunteers to help you successfully carry out your mission. Thanking supporters is a big priority. With limited staff and so much to do, often, it’s...
by Kay McDonald | Jun 3, 2010 | Campaigns, Fundraising Events, Inspirations
Outdoor events are a fun way to raise funds for your cause. Not to mention increase awareness and help participants personally connect with your mission. Whether you’re hosting a walk, run, or even sponsoring a tournament of some kind, outdoor events are useful...