by Kay McDonald | Aug 20, 2010 | Inspirations
Going green is important for all businesses and charities alike. Not only does it show that you are mindful of an issue that the world focuses on, but it can actually save money. Which, at the present time, certainly helps in a tough economy. The team at Charity...
by Kay McDonald | Aug 4, 2010 | Campaigns, Cause Marketing, Inspirations, Resources
Brand marketing is key to increasing awareness for your organization. Are you looking for a unique awareness product to invigorate your campaigns? Do you need a new way to engage your supporters? Are you launching a new brand? With this in mind, begin with brand...
by Kay McDonald | Jul 15, 2010 | Campaigns, Fundraising, Fundraising Events, Inspirations, Uses
July is an important planning month for your upcoming fall campaigns. As you work with your committees and boards take some time to think about the impact your campaign or event will have. With attention to everything including before, during, and after it is over. A...
by Kay McDonald | Jul 12, 2010 | Inspirations
The Pepsi Refresh Project is a great new idea to help causes and ideas. In other words, it helps them get the funding needed to help change America! Thousands of submissions are available and voters get to decide whose idea or cause will win a grant. About the Pepsi...
by Kay McDonald | Jun 24, 2010 | Campaigns, Cause Marketing, Fundraising, GivingBands, Inspirations, Product Spotlight, Uses
Monthly Marketing Tip: Utilize a Colorful Cause Marketing Campaign You spend thousands of dollars on direct marketing campaigns asking your donors for financial support. Over ten asks landed in our mailbox last week! NOT ONE offered to send anything to show that we...
by Kay McDonald | Jun 3, 2010 | Inspirations, Resources, Uses
Thanking Supporters in a Charming Way Your organization depends on board members, event committees, donors, and volunteers to help you successfully carry out your mission. Thanking supporters is a big priority. With limited staff and so much to do, often, it’s...